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American Matech
  • Home
  • Classroom Courses
    • Marketing and Sales
    • Management and Leadership
    • Strategy and Planning
    • Accounting, Finance and Governance
    • project management
    • Facilities Management
    • Human Resources Management and Training
    • Insurance
    • Digital Transformation and Artificial Intelligence
    • Quality and productivity
    • Media and Public Relations
    • Health, Safety and Environment (HSE)
    • Law, Contracts and Procurement
    • Purchasing, Logistics and Warehouse Management
    • oil and gas
    • Engineering
    • Transport, ports and customs
    • Information Technology and Cyber ​​Security
    • Customer Service
    • Security courses
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    • Cairo
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    • Paris
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American Matech

Digital Transformation Strategy

Course Information

  • the date

14/04/2025

  • Duration

5 days

  • The city

Dubai

  • Cost
  • Type

in-house

Course details

It seems as though everywhere you turn, digital transformation is happening.We are here to help you better understand the definition of the term, and the implications for people, processes, and technology.

A Digital Transformation Strategy is a plan of action describing how a business must strategically reposition itself in the digital economy. As customer habits change so do the way businesses operate. They innovate, change operating and business models and leverage emerging technology.

In this intensive five-day Digital Transformation Strategy course you will gain the skills to develop and implement a digital strategy within your organisation, you will develop a robust understanding of digital cultures, foundations and frameworks to craft your own transformational strategy.

بعد إكمال دورة استراتيجية التحول الرقمي، ستتمكن من:

تطوير فهم قوي للتحول الرقمي

بناء فهم قوي للتحديات الرئيسية التي يمكن أن تساعد وتعيق استراتيجية التحول الرقمي الناجحة

تطوير استراتيجية التحول الرقمي التي يمكن التخلص منها وتنفيذها

اختبار استراتيجيتك مع خبراء الصناعة وشبكة من الأقران ذوي الخبرة

التعرف على الاضطراب في أشكاله المختلفة وتعلم استراتيجيات الاضطراب الشائعة.

فهم التحديات المرتبطة بالمنصات وتعلم كيفية تطوير استراتيجيات للتعامل معها.

تحديد نموذج العمل والقدرة على تصميم نموذج عمل لخلق القيمة.

تعلم كيفية التمييز بين المنصات الناجحة وغير الناجحة، ولماذا بعض الشركات القائمة غير قادرة على التكيف مع الاضطراب.

فحص أهمية النظم البيئية والقدرة على التنبؤ بشكل أكثر دقة بكيفية تطورها.

هذه الدورة التدريبية حول استراتيجية التحول الرقمي مثالية لـ:

المديرين التنفيذيين الذين يشاركون في بناء الاستراتيجيات في مؤسساتهم.مديري الأعمال في مختلف الوظائف الذين يقودون أو يعتزمون قيادة مشاريع التحليلات في مؤسساتهم.
يقدم هذا البرنامج أطرًا وأدوات فريدة أثبتت فعاليتها في مساعدة المديرين التنفيذيين في تحديد استراتيجيات سليمة للتنافس والازدهار في هذا المشهد سريع التغير.

Course outline

Day 1

Digital Transformation in perspective: Why you need a digital culture

  • The increasing pace of change

  • The technology catalyst

  • The Context for Digital

  • Customer Centricity

  • Think Big, Start Small, Scale Fast

  • New channels, tools and business models

  • Why organisations really fail at digital

Plotting your digital journey

  • Digital is dead – What ‘being digital’ means for your business

  • Auditing your strengths and weaknesses

  • Building your plan: goals and objectives

  • How to do it and who’ll you’ll need with you

  • Your strategic approach

Day 2

The Digital Transformation Framework: Foundations

  • Definition and Vision

  • Leadership

  • Agility

  • Environment

  • Skills and talent

  • Building Momentum for Change

  • Enabling the Culture for Digital

  • Embedding Change and Taking Personal Action

  • Embedding Change and Taking Personal Action

Day 3

Design Thinking Workshop: Building Your Digital Strategy

  • Strategic Positioning

  • Translation and communication

  • Technology

  • Process and governance

  • Structure

  • Connections

Day 4

Technologies, Techniques and Processes for a Successful Digital Transformation

  • Expert View: Organisational Architecture & AI

  • Digital Transformation Readiness

  • Expert View: Cyber Security

  • Measure Success and ROI

Day 5

Digital Transformation Strategy Development – Group Work

  • Keeping Up With Change – Do’s and Don’ts

  • Digital Strategy “Dragons Den”

  • Strategy Completion & Feedback

  • Digital Transformation Strategy Plan

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